Smile Foundation

I rebranded Smile Foundation as a personal project - an NGO that’s been helping underprivileged children through education, healthcare, and skill development. I wanted to give the brand a fresh, cohesive identity that still felt warm and human. The chalk-line element became the heart of the design, a simple nod to childhood and learning. From the colors to the typography, everything was built to reflect hope, care, and real impact. I really enjoyed working on this one, it’s the kind of project that reminds me why I love design in the first place.

The goal was to create something that stays with people, much like the foundation’s own impact.